Twitter for Business Case Study: @B2BOnlineMktg at 120 Days ... by Medialink key gen

And @markwschaefer's list of B2B social media superstars: IBM, GE, Cisco, Boeing & Ingram Micro – [link] #b2b (55 clicks); New B2B lead gen study shows social media becoming important lead driver (up to 15% of total). .... This is a key advantage for business Twitter users that's either forgotten or, more likely, ignored out of some combination of a misplaced desire to not disrupt existing communication channels and the sheer revulsion many B2B marketers feel when ...